Fire TV Stick 4K Drops to $16.09 at Woot Through September 13th

Woot is selling the 2023 Amazon Fire TV Stick 4K for $16.09 through September 13th when shoppers apply coupon code FIRE30 at checkout, according to reporting by The Verge. The deal was surfaced as part of a roundup that also mentioned discounts on a PC version of Resident Evil Requiem, a two-pack of Ring alarm sensors, and a Lenovo Android tablet.

The 2023 Fire TV Stick 4K supports Wi-Fi 6 and includes 2GB of memory. The Verge reports that this hardware is fast enough for streaming as well as cloud gaming through Xbox Cloud Gaming and Nvidia GeForce Now. It also supports Dolby Vision, HDR10 Plus, and Dolby Atmos, which means buyers do not have to give up high dynamic range video or immersive audio at this price point.

A notable detail for shoppers comparing models: The Verge says the 2023 Fire TV Stick 4K is functionally identical to the current Fire TV Stick 4K Plus, with the same specifications. The Plus model costs considerably more. The naming distinction exists because Amazon renamed the device in late 2025 to separate it from the more basic Fire TV Stick 4K Select.

As with other 4K Fire TV sticks, the 2023 model provides access to a large catalog of streaming services and apps. The Alexa Plus voice assistant feature is also included, allowing users to search for a show or movie by voice instead of scrolling through menus.

What this means for buyers is straightforward: For a limited window, a streaming device that matches the specs of a higher-priced current model is available at a steep discount. The main caveats are the coupon requirement, the September 13th deadline, and the fact that this is a 2023 model rather than the latest release. The Verge notes the device received a name change in late 2025, which may cause some confusion when shopping, but the underlying hardware is described as identical to the 4K Plus.

For the wider market, the deal highlights how aggressively Amazon and its retail partners discount older streaming hardware as newer model names arrive. It also underscores the growing overlap between streaming sticks and cloud gaming, since the device is positioned as capable of handling both. The Verge's roundup included additional deals, but the Fire TV Stick 4K offer is the one detailed with specific pricing, coupon code, and expiration date.

Shoppers interested in the offer should verify the coupon code and availability directly on Woot, as stock and promotion terms can change. The Verge's reporting notes that Vox Media may earn a commission from links, a standard disclosure for affiliate content.